1. Who We Are
Peercoach Academy BV, registered with the Dutch Chamber of Commerce (KvK) under number 35029419, with its registered office at Kreil 4a, 1768BT Barsingerhorn, is the controller (verwerkingsverantwoordelijke) responsible for the processing of your personal data as described in this Privacy Policy.
Questions or requests regarding your personal data can be sent to: campus@peercoach.academy
This Privacy Policy applies to our website (my.)peercoach.academy, our programs (Module 1: Personal Leadership, Module 2: Peercoaching), our community, webinars, newsletters, and all related services.2. What Personal Data We Collect
When you register for My Peercoach Academy, a webinar, or our newsletter:
• Name and contact details (email address, phone number)
• Billing details (address, payment reference — payment card data is processed by our payment provider, not stored by us)
• Information you share in registration or intake forms, such as your learning goals and motivation
When you participate in our programs and community:
• Attendance and participation records
• Content you choose to share in sessions, the community, or with trainers
• Webinar and session data processed via our video platform (e.g. display name, attendance time)
When you visit our website:
• Technical data such as IP address, browser type, and pages visited
• Cookie and pixel data for analytics and advertising, subject to your consent (see Section 7)
A note on sensitive information. Our programs focus on personal development. You may voluntarily share information about your wellbeing, for example in an intake conversation or during sessions. We only process such information with your explicit consent, we never require you to share it, and we treat it with strict confidentiality. You can withdraw this consent at any time.

3. Why We Process Your Data and on What Legal Basis
We process your personal data for the following purposes, each based on a legal ground under the GDPR:
• Delivering our programs and services (registration, placement, intake, program administration, community access) — necessary for the performance of our agreement with you.
• Invoicing and payments — necessary for the performance of the agreement and for compliance with legal (tax) obligations.
• Sending our newsletter and program updates — based on your consent, which you can withdraw at any time via the unsubscribe link in every email.
• Advertising and audience measurement (e.g. via Meta Pixel) — based on your consent given through our cookie banner.
• Improving our website and services — based on our legitimate interest in understanding how our services are used, in a way that minimally impacts your privacy.
• Processing voluntarily shared wellbeing-related information — based on your explicit consent.
We do not use automated decision-making or profiling that produces legal or similarly significant effects for you.

4. Who We Share Your Data With
We never sell your personal data. We share data only with service providers (processors) that we need to run our services, under data processing agreements, and only to the extent necessary:
• [Payment provider, e.g. Mollie / Stripe] — payment processing
• [Video platform, e.g. Zoom and Vimeo] — hosting webinars and online sessions
• [Email / newsletter tool, e.g. Laposta] — sending newsletters and program communication
• [Local Dutch hosting provider, data stored in the Netherlands only] — hosting our website
• Meta / Microsoft Platforms — advertising and measurement, only if you consent to advertising cookies
• [Accountant / bookkeeping software] — financial administration
We may also disclose personal data where we are – by European law – legally required to do so.

5. International Transfers
Some of our providers (such as our video platform and Meta) may process data outside the European Economic Area, including in the United States. Where this happens, we rely on appropriate safeguards such as the EU–US Data Privacy Framework or European Commission Standard Contractual Clauses.

6. How Long We Keep Your Data
• Program and participant administration: up to 2 years after your last participation, unless you ask us to delete it sooner.
• Financial records (invoices, payment data): 5 years, as required by Dutch tax law.
• Newsletter data: until you unsubscribe.
• Website and cookie data: according to the retention periods stated in our cookie banner.

7. Cookies and Pixels
Our website uses cookies and similar technologies. Functional cookies that are necessary for the website to work are always active. Analytics and advertising cookies (including the Meta and Microsoft advertising pixels) are only placed after you give consent via our cookie banner. You can change or withdraw your cookie choices at any time via the cookie settings link in the footer of our website. For a full overview of the cookies we use, their purposes and storage periods, please see our Cookie Policy.

8. How We Protect Your Data
We take appropriate technical and organizational measures to protect your personal data against loss, misuse, and unauthorized access — including secure connections (SSL/TLS), access restricted to those who need it, and confidentiality obligations for trainers and staff. What you share within sessions and the community is additionally protected by the mutual confidentiality commitments described in our Terms & Conditions.
We operate under European Union and Dutch law, and all processing of your personal data — regardless of the tool or provider involved — is governed by the GDPR, one of the strictest data protection frameworks in the world. We always choose European providers and data storage within the EU; We work with non-European providers only for social media marketing, without any connection to your personal data.

9. Your Rights
Under the GDPR you have the right to:
• Access the personal data we hold about you;
• Rectify inaccurate or incomplete data;
• Erase your data (“right to be forgotten”), where applicable;
• Restrict or object to certain processing;
• Data portability — receive your data in a structured, machine-readable format;
• Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal.
To exercise any of these rights, contact us at campus@peercoach.academy. We will respond within one month. We may ask you to verify your identity before acting on a request.
If you believe we handle your data improperly, we would appreciate the chance to resolve it with you first — but you always have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens, autoriteitpersoonsgegevens.nl).

10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time, for example when we start using new tools. The current version is always available on our website. For significant changes, we will inform active participants by email.

Version 1.0 — 8 July 2026. Peercoach Academy, Kreil 4a, KvK 35029419. Contact: campus@peercoach.academy.